Business Book Club Discussion - March

Monthly Business Book Club

Join with the CCNI Community in reading and discussing business books designed to understand, develop, and grow your coaching practice. Each month we will review a book designated to increase awareness of entrepreneurial ideas as well as share insights and practices that will help generate clients. We will find books that will inspire, challenge, and guide you to grow your business.

As coaches, we tend to do most of our work alone. Let's set aside time to purposefully come together for prayer, encouragement, and refreshment while learning from best practices to enhance our knowledge and understanding. 

"You will be the same person in five years as you are today except for the people you meet and the books you read."

-Charlie "Tremendous" Jones

March's Book:

In You Are the Brand, Mike Kim shares his proven eight-step blueprint that has helped build the brands for some of today’s most influential thought leaders - as well as his own personal brand. In this practical and inspiring audiobook, you will learn:

• How to identify and showcase your unique expertise
• How to gain clarity on your message, market, and business model
• Why the most effective marketing strategy is to simply tell the truth
• How-to-preneur vs. ideapreneur - which one are you?
• The three kinds of personal stories that ensure you stand out in your market
• The simple “9-Box Grid” that shows you how to price your products and services
• How to cultivate “rocket-ship relationships” that skyrocket your revenue and influence

Hosted by:

Susan Litwiller, MNC, Ed.S., MBA, currently serves as CCNI's Director of Education. She is passionate about learning and boasts a self-proclaimed title as a "Resource Junkie".